Brand Manager Arbor Apparel
2014-2016
At Arbor Collective, the role of brand manager for the apparel division involved overseeing the design of full apparel collections, managing marketing initiatives, collaborating with the in-house design team, and coordinating the entire production process with vendors. Additionally, partnerships with artists, musicians, and athletes were cultivated to elevate the appeal of Arbor apparel and support sales efforts.
Since '95, the Arbor Collective has offered a timeless blend of craftsmanship, forward thinking construction, and commitment to the environment.
Led a collaboration between The Arbor Collective and Buck Knives to create the Buc Knife, featuring Koa wood sourced from the same stock used in Arbor’s original skateboards and snowboards. This limited-edition release launched as part of the From The Vault collection, celebrating craftsmanship and heritage.
